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CASE 02 · CHINA ENTRY · FIELD PMO

FIELD PROGRAM EXECUTED

Hainan FTP Business Program

A field-driven China-entry program that uses Hainan Free Trade Port policy, industry, healthcare and distribution touchpoints to test a market-entry thesis and turn meetings into follow-on business paths.

SITUATION

The opportunity needed faster validation through policy applicability, institutional access and real local meetings rather than a desk report alone.

MISSION

Act as the Korea-side execution PMO and combine entry logic, stakeholders, field schedule, meeting agendas and follow-on deal paths into one operating program.

EXECUTION

01Review the Hainan rationale and applicability
02Map institutional, industrial, healthcare and distribution stakeholders
03Design meetings, questions and agendas
04Run interpretation, routing and field PMO
05Structure distribution, JV and investment follow-on paths

OUTPUTS

01Market-entry brief
02Stakeholder/contact map
03Field program book and meeting agenda
04Follow-up opportunity/deal map

MARKET ACTION

01Connected policy, institutional, industrial, healthcare and distribution touchpoints into a real field program
02Converted meeting feedback, constraints and requests into opportunity-level follow-up
03Managed the program around distribution, JV and investment next steps rather than the visit itself

RESULT

01Tested the China-entry thesis through field stakeholder conversations and structured follow-on cooperation paths
02Separated publishable program evidence from confidential counterparty discussions

PUBLIC EVIDENCE

EXTERNAL VERIFICATION

45published candidate resources
6institution / industry categories
5focus sectors
5 DAYSpublished itinerary

The public SICO-KC program page identifies SR International as the execution provider. It also publishes 45 candidate organizations/resources across six categories, five focus sectors and a five-day August 19–23 itinerary. These figures describe the published program scope, not confirmed meeting counts.

EVIDENCE DISCLOSURE

The field program and public program link are verifiable; confidential discussions with individual institutions and companies are not disclosed.

Act as the Korea-side execution PMO and combine entry logic, stakeholders, field schedule, meeting agendas and follow-on deal paths into one operating program.

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